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Torch-bearing white nationalists rally around a statue of Thomas Jefferson on the University of Virginia campus in Charlottesville, Va., on Aug. 11, 2017. (Edu Bayer/New York Times)
An Internet post that claimed Democrats planned the demonstrations against white supremacists in Charlottesville, Va., tracks back to a Craigslist ad calling for people to be paid for filler crowds in North Carolina.
"Internet sleuths just found the smoking gun on Dems planning violence in Charlottesville," declared the headline on an Aug. 14, 2017, post on NewsUpToday.com. Facebook users flagged the post as being potentially fabricated, as part of Facebook’s efforts to curb fake news on the site.
The post, which we also saw on other websites, said that violent clashes Aug. 12 between white nationalists and people demonstrating against their Unite the Right rally were possibly the result of a coordinated protest.
"The media flurry after the confusing happenings in Charlottesville yesterday is fueling violence in this country and it appears that this is exactly what the Dems want," the post read. "Users on Reddit found a potential smoking gun Craigslist post seeking to hire protesters in Charlotte, North Carolina for ‘rallies to protests to corporate PR stunts to celebrity scenes.’"
The post included an image of a Craigslist ad for a company called Crowds On Demand, "a Los Angeles-based Public Relations firm specializing in innovative events." The ad, which said it had been posted a week prior, was "looking for enthusiastic actors and photographers in the Charlotte, NC area to participate in our events."
Note that said Charlotte, N.C., and not Charlottesville, Va. Both cities were named for King George III’s wife, Sophia Charlotte of Mecklenburg-Strelitz, but that’s about all the two places share.
Online detectives focused on a portion of the ad that read, "Our events include everything from rallies to protests to corporate PR stunts to celebrity scenes."
It said the pay was typically $25 per hour, plus travel expenses to an event. The Craigslist ad asked interested people to reply to the ad, which has been repeatedly flagged for removal and then restored by Craigslist. During the research for this fact-check, it had been flagged and restored twice, but is unavailable as of this writing.
"This is highly suspicious and almost suggests that these people were being hired for the rally in Charlottesville this weekend to impersonate ‘white nationalists’ and incite violence so it would look like they were at fault for the chaos," the NewsUpToday.com post read.
That’s hardly a "smoking gun" implicating Democrats in faking protests and causing violence. The Craiglist ad proves nothing at all, beyond the fact that Crowds On Demand is a real company.
Crowds On Demand hires crowds for events, including political rallies. It’s run by a UCLA political science graduate named Adam Swart, who started the company in 2012.
Swart has said that his company has been hired by political campaigns before, and that Crowds On Demand will work with any political party. Former U.S. Rep. Anthony Weiner, D-N.Y., for example, had paid Crowds On Demand $15 a head for people to attend events during his 2013 New York City mayoral run, the New York Post reported.
Donald Trump’s presidential campaign also used crowd-hiring services, although they denied it at first. Trump used a different crowd-filling company.
Swart did not return multiple phone calls and emails from PolitiFact asking for comment. He did provide a statement to Snopes.com saying Crowds On Demand didn’t work with either the Unite the Right rally or the counter-protesters.
"We were not involved in any capacity with the recent tragic events in Charlottesville, Virginia. Our thoughts and prayers are with the families of those impacted by the violence," the statement read.
Some liberal event organizers we contacted denied using any service to hire protesters.
Walter Heinecke, an associate professor of educational research, statistics and evaluation at the University of Virginia’s Curry School of Education, had obtained permits for liberal counter-demonstrations in Charlottesville on Aug. 12. (Trump had falsely claimed protesters on the left hadn’t gotten permits.)
"As far as I know, and I am very connected to various protest groups involved, there was no use of this kind of company," Heinecke told us.
Scott Huffman, who heads the anti-Trump group Indivisible Charlotte in North Carolina, said he had quickly coordinated a candlelight vigil in Charlotte the evening after the attack in Charlottesville. He said close to 400 people attended after he posted a Facebook event inviting people to gather the evening of Aug. 13. Crowds On Demand was in no way affiliated with that vigil, he said.
"At no time has Indivisible Charlotte hired any actors to attend any of our rallies," Huffman said.
Bloggers said there is proof Democrats hired actors to plan violence in Charlottesville.
Several websites implied that left-leaning protesters hired crowds to impersonate white supremacists to incite violence. They pointed to a Craigslist ad for California-based Crowds On Demand hiring paid actors in Charlotte, N.C., to join crowds at unspecified events as evidence.
But wild suspicions and allegations aren’t enough to serve as proof. Crowds On Demand denied being involved, and we found no confirmation of the accusations the bloggers made.
It requires a big leap in logic to presume an ad in North Carolina has anything to do with protesters clashing in Virginia. We rate this statement False.
NewsUpToday.com, "BOMBSHELL: Internet Sleuths Just Found the SMOKING GUN on Dems Planning Violence in Charlottesville," Aug. 14, 2017
New York Post, "Weiner paid for phony supporters at campaign events, source says," Aug. 28, 2013
The Atlantic, "1-800-HIRE-A-CROWD," July 22, 2015
The Hollywood Reporter, "Donald Trump Escapes FEC Punishment Over Paid Actors at Presidential Announcement," Jan. 20, 2017
Fox 46, "Charlotte holds vigil for the violence coming out of Charlottesville," Aug. 13, 2017
Snopes.com, "Was a Crowd Hire Company Involved in Protests Against a White Supremacist Rally?," Aug. 15, 2017
PolitiFact, "Donald Trump wrong that Charlottesville counter-protesters didn't have a permit," Aug. 17, 2017
Craigslist.com, Crowds On Demand ad in Charlotte, N.C., accessed Aug. 15-17, 2017
Interview with Scott Huffman, Indivisible Charlotte organizer, Aug. 16, 2017
Interview with Walter Heinecke, University of Virginia educational research professor, Aug. 16, 2017
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